KW Culture

With a blend of a top-down business model, and a bottom-up approach to decision making, Keller Williams Realty will always separate itself from the competition. So much so, that Stanford Business school has completed two case studies on KW, one in 2007 and the other in 2011 all around their unique approach to building and creating their culture.

According to Vice Chairman Mo Anderson, the culture is “the glue that holds it all together.” In the words of the former executive, “It's very difficult to separate the culture and the systems, because the systems are written for the culture and the culture exists for the systems.”

Training and Coaching

“Training fuels all of our success,” said KW MAPS Coaching CEO Dianna Kokoszka.

Providing education to associates is a core belief of Keller Williams that drives the success of the company and its associates. Keller Williams has more than 180,000 real estate agents, operating in over 800 offices across the globe and is now the #1 Real Estate company in the US in Agent Count, Units Closed and Closed Volume. To ensure that the most effective models and systems are included in training materials, Keller Williams constantly renews its training programs. Information compiled from the proven models and systems of top agents and leaders in the field are incorporated into training programs.

“Because of our focus on training, we attract more agents than any other real estate franchise,” President John Davis said. “As a commissioned-based industry, our challenge is to guide thousands of associates through our training programs so they can get into production quickly and build their businesses. This creates more opportunities for them and more opportunities for their families.”

In 2015, Training Magazine named Keller Williams Realty the No. 1 training company across all industries.

Technology

Keller Williams is well on its way to achieving an end-to-end platform through the Keller Cloud, a comprehensive and intelligent foundation with interconnected products and experiences built on top. And Kelle, your AI virtual assistant, helps you access it all while on the go. Shaped from the models of The Millionaire Real Estate Agent, Command is your comprehensive operating system of the future. It allows you to optimize, manage, and run your business with unprecedented simplicity and insight. Command is essentially the dashboard to Keller Cloud that will end all dashboards. It is the centralized environment for everything an agent and their team must accomplish during any given day.

Wealth-Building Opportunities

Since the agents are the partners and stakeholders, Keller Williams Realty created a unique wealth building platform that rewards associates who contribute to the growth and profitability of each market center. In the United States and Canada it's called profit share; and across the world it's called, growth share.

Since profit share began in 1989, Keller Williams has shared more than half a billion dollars to it's associates. In 2015, the company had it's largest year to date, at nearly $130M shared.

Arrange an Office Visit

At KW Showcase, we provide top notch amenities for all of our team members. Stop by today for a quick tour and learn more about why you too should be apart of the fastest growing, largest real estate office.